2025 Los Angeles Airbnb Occupancy Rate: Market vs Open Air Homes
What the 2025 Los Angeles Airbnb Occupancy Rate Tells Homeowners
Los Angeles is the largest short-term rental market in California. Competition is intense, permit rules vary by neighborhood, and guest expectations continue to rise.
Performance now depends on pricing discipline, review velocity, and operational execution rather than location alone.
By The Numbers: 2025 in Review
How We Stack Up Against the Market
Our Los Angeles portfolio booked 70.1% of available nights in 2025, compared to 44% among similar listings within Airbnb. In the most competitive short-term rental market in California, this performance reflects disciplined pricing, review velocity, and consistent operational execution.
Dynamic pricing, pet-friendly positioning, and a focus on longer stays help us extract more value from each calendar while protecting peak-season rates and guest quality.
Our listings averaged 120% more page views than comparable homes during Jan ’25 → Jan ’26, according to data collected through Airbnb.
High-impact photography, A/B-tested headlines, and dynamic pricing tools keep us locked above the fold, reaching travelers before they even start filtering.
Our listings appeared on page one 56.5% of the time in 2025, compared to 26% for similar listings on Airbnb.
This consistent placement reflects pricing discipline, photography quality, and review velocity across our portfolio.
Our listings converted at 0.30% in 2025, compared to 0.16% for similar listings on Airbnb. That gap represents an 88% conversion advantage, up from 60% in 2024.
Higher conversion means more bookings from the same traffic, translating directly into higher occupancy and net revenue.
Our guests stayed an average of 10.9 days in 2025, compared to 5.5 days for similar listings on Airbnb.
This nearly 2x advantage reflects intentional design, pricing strategy, and a belief that longer stays are the future of short-term rentals.
2025 Los Angeles Airbnb Occupancy Rate Overview
70.1% average occupancy vs 44% among similar listings
Across our Los Angeles portfolio, Open Air Homes achieved a 70.1% average occupancy rate in 2025, compared to 44% among similar listings on Airbnb.
This number reflects real availability, real blocked nights, and real bookings across all seasons. No padded calendars. No selective months removed.
How Our 2025 Los Angeles Airbnb Occupancy Rate Compares to the Market
Airbnb data confirms consistent outperformance
Inside Airbnb’s own platform, where listings are compared against similar homes in the same neighborhoods, Open Air Homes averaged 26.1 occupancy points higher than comparable listings.
This data was collected directly from Airbnb Insights, where each listing is benchmarked against similar properties matched by bedroom count, core amenities, nightly price range, and geographic proximity.
How Airbnb Measures Occupancy
Weighted by season, not averaged loosely
Occupancy is calculated as (Booked nights ÷ Available nights) × 100. High-demand summer months and slower winter periods are both fully weighted.
This methodology ensures the reported numbers reflect actual calendar performance, not selective reporting.
Monthly Performance Trends in 2025
Outperformance in all 12 months
Open Air Homes outperformed comparable listings in every month during 2025.
August showed the strongest delta at 35.5 points above market. September was our narrowest margin at 16.8 points above similar listings, driven by seasonal slowdown and owner calendar holds.
Why Small Occupancy Gains Matter
Extra nights create real revenue
In a competitive market, modest occupancy improvements translate directly into meaningful revenue.
A three-bedroom Los Angeles home at $450 per night with 300 available nights earns significantly more per year at our occupancy level compared to the market average.
Radical Transparency in Practice
We publish the full picture
We publish Los Angeles occupancy data quarterly, including strong months and slower months. Nothing is hidden.
This transparency allows homeowners to evaluate the 2025 Los Angeles Airbnb Occupancy Rate in full context and decide whether our strategy aligns with their goals.
The Open Air Homes Difference
A Boutique Hospitality Approach
We ensure higher rankings, 5-star guest experiences, and stress-free management for consistent rental income.
💬 2025 Los Angeles Occupancy FAQ
1. What is the average Airbnb occupancy rate in Los Angeles?
According to Airbnb Insights, similar listings in Los Angeles averaged 44% occupancy in 2025. Open Air Homes achieved 70.1% across our portfolio, outperforming the market by 26 percentage points.
2. Is Los Angeles a good market for Airbnb?
Los Angeles is the largest short-term rental market in California with intense competition. Success depends on pricing discipline, review velocity, permit compliance, and operational execution rather than location alone.
3. What is a good occupancy rate for a vacation rental in Los Angeles?
A good occupancy rate in Los Angeles ranges from 50% to 70% depending on property type, location, and pricing strategy. Open Air Homes achieved 70.1% in 2025 while maintaining premium nightly rates.
4. Do I need a permit to rent my home on Airbnb in Los Angeles?
Yes. Los Angeles requires a Home Sharing Permit for short-term rentals under 30 nights. The permit is only available for primary residences. Rentals of 30 nights or more do not require a permit and are managed differently.
5. How do I increase my Airbnb occupancy in Los Angeles?
Focus on dynamic pricing, professional photography, fast response times, and building review velocity. Maintaining Superhost status and Guest Favorite badges also helps improve search ranking and bookings.
6. Why is my Los Angeles Airbnb not getting booked?
Common reasons include pricing misalignment with market rates, low-quality photos, slow response times, lack of recent reviews, or incomplete listing content. Each of these creates friction in the guest decision process.
7. How does Airbnb calculate occupancy rate?
Airbnb calculates occupancy as booked nights divided by available nights, multiplied by 100. Blocked nights are excluded from the calculation. The metric is weighted across all seasons.
8. What Los Angeles neighborhoods have the best Airbnb occupancy?
Occupancy varies by neighborhood based on demand, permit availability, and competition. Open Air Homes manages properties across Los Angeles including Venice, Santa Monica, Hollywood, and the Westside, achieving 70.1% portfolio-wide occupancy in 2025.