In fact, the average length of each stay saw a 58% increase during the pandemic. Locations in city outskirts and rural areas are also seeing an uptick, since they are away from urban centres that witness higher COVID cases being reported. Cleaning standards of the property, coupled with the safety measures that have been put in place rank high amongst the guest requirements. They want to be certain that the host has thoroughly sanitised the property before they check in. Short-term rentals are faring better compared to the hotels, with their unique selling points becoming core strengths after the outbreak. For instance, the availability of larger rooms – especially with houses with more than two bedrooms, and cases where guests can book entire homes, coupled with amenities like kitchens and living space, allow for guests to stay for longer periods. These are becoming more popular for families looking for spaces to retreat.
Despite the decline in March bookings across all short-term rentals, the recovery that followed saw around 2.5 million weekly bookings, according to data by STR and AirDNA, which looked at 27 markets from around the world. Homes near the water actually outdid their 2019 numbers. This was mainly due to guests feeling safer from the virus, especially with all the jitters about interactions in urban settings.
“People just want to be isolated in a way, want to have a controlled environment, and short-term rentals can offer that, guaranteed, more often” Scott Shatford, CEO of AirDNA, Short-Term Rental Data & Analytics firm.
Reducing in-person engagement
Having to be present in person to walk your guests through the check-in process is being phased out. In fact, it will be quite a few months before socialising gets back to its normal levels, and one of the post-COVID holiday rental trends is reducing the physical engagement between the guests and property owners to protect themselves. Consequently, short-term rentals are increasingly turning to automation services and incorporating them into the property to provide the guests with a contactless experience. These are the likes of smart locks and keyless entry – so all you do is provide your guests with a code and avoid the hassle that comes with having to transfer the keys in person; all through to monitoring technology such as installing noise sensors that enable the host to remotely track the activity levels in the house and ensure that rules are not being broken.